Southern Comfort
Influencer Marketing Agency in London
KiNC is a creative agency that connects brands with culture through meaningful influencer relationships.
What Is Social Media Influencer Marketing?
It is the process of collaborating with content creators on platforms like Instagram, TikTok, YouTube, and X (formerly Twitter) to promote your brand authentically. These creators have established trust with their audience and can help you:
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Build brand credibility - Drive website traffic and sales
- Generate organic reach
- Strengthen online presence
- Create high-performing content
Benefits of Working with Our London-Based Social Media Influencer Agency
When you work with our company, you gain access to a team that truly understands the UK market. Here’s what that means for your brand:
Stronger Connections
Our strategies are based on in-depth research, trend forecasting, and audience insight.
Stronger Connections
We create narratives that reflect real voices, lived experiences, and culturally relevant themes.
Faster Execution
We connect your brand to the communities that matter.
Localized Storytelling
We track everything to ensure your investment delivers tangible brand growth.
Influencer Marketing Trends in the UK (2025 & Beyond)
1. Rise of Micro and Nano Influencers
Smaller influencers often boast higher engagement rates and more loyal communities.
2. Long-Term Influencer Partnerships
Brands are moving away from one-off posts and toward ambassador-style relationships.
3. Social Commerce Growth
Platforms like TikTok Shop and Instagram Shopping have turned social media into a marketplace.
4. Video-First Storytelling
From YouTube Shorts to Reels, video is king. Campaigns include compelling video content that drives visibility and action.
Why Choose Our Influencer Marketing Agency in London?
Here’s why top brands trust us:
Proven Track Record
We have over a decade of success with global and UK-based brands.
Strategic Approach
Our every campaign is data-driven, targeted, and aligned with your goals.
Authentic Connections
We work only with genuine, high-impact influencers who truly resonate with your audience.
Results That Matter
We focus on KPIs that drive business growth—engagement, traffic, and ROI.
Rise of Social Media Influencer Marketing in London
London has become a global hub for influencer talent, creative innovation, and social commerce. As such, social media influencer marketing in the capital continues to grow at pace. From East London’s fashion-forward creators to West End lifestyle influencers, the city offers unparalleled access to talent and cultural relevance.
Whether you’re launching a new product, promoting a service, or hosting an experiential event, our understanding of the London influencer landscape ensures campaigns feel authentic, timely, and engaging.
Our Influencer Marketing Process
Here’s how we do it:
Step 1
Strategy & Talent Matching
We understand your brand goals, audience, and budget. Our team then hand-picks the best-fit creators from our extensive influencer network to ensure authentic alignment and maximum impact.
Step 2
Campaign Execution & Content Creation
Our expert team coordinates every detail. Influencers produce engaging content across platforms like Instagram, TikTok, and YouTube, aligned with your brand voice.
Step 3
Performance Tracking & Reporting
We track KPIs like reach, engagement, and conversions in real time. Our detailed reports show you what’s working and how we’ll scale success in future campaigns.
Industries We Serve
We have successfully delivered results-driven influencer marketing services across a wide range of sectors, including:
Fashion & Apparel
With deep roots in streetwear and sports fashion, KiNC partners with brands looking to stay ahead of trends and tap into subcultural communities.
Health & Wellness
From nutrition to mental health, we collaborate with authentic voices who genuinely influence healthier lifestyles across the UK.
Sport & Fitness
Whether promoting new gear or engaging passionate fanbases, we know how to activate sports influencers in ways that drive real engagement.
Gaming & Technology
As a cutting-edge marketing expert, we create immersive campaigns that speak the language of digital-native audiences.
Featured work
USC and Sports Direct
Social First Content
Charles Trywhitt
The Tyrwhitt Arms
Skullcandy
UK & European Tech & Lifestyle Media
Timberland
Music Talent Partnerships
New Era
Social First Content
Charles Tyrwhitt
Men’s Lifestyle, Fashion & Sports Media
Comedy Festivals
Paid Media Planning & Buying
Influencer Marketing Services
Influencer Strategy & Campaign Design
We develop a tailored influencer strategy that maps out content themes, platform selection, influencer tiers, and KPIs.
Influencer Identification & Outreach
We use proprietary vetting tools and hands-on evaluation to identify the best talent for your campaign.
Content Production & Collaboration
We facilitate seamless collaboration between brands and influencers to produce high-quality, on-brand content that audiences love to share.
Campaign Management & Execution
We manage every element of your influencer campaign. Our team ensures campaigns stay on track and compliant with ASA guidelines.
Clients
Frequently Asked Questions
How do you measure influencer marketing campaign success?
We track KPIs such as reach, engagement, conversions, click-through rates, and return on investment. As a data-driven social influencer agency, we provide detailed reports to help you understand campaign effectiveness and growth opportunities.
How do you select influencers for a campaign?
As a top influencer marketing agency in London, we select influencers based on your brand goals, target audience, content style, and engagement metrics. We ensure all creators align with your brand values and can deliver meaningful, measurable results.
How long does a typical influencer marketing campaign last?
The duration depends on the campaign objectives and scope. As a seasoned social media influencer agency, we run everything from short-term activations to long-term ambassador programmes, with timelines ranging from 2 weeks to 6 months or more.
What platforms do you specialise in?
We specialise across Instagram, TikTok, YouTube, X (formerly Twitter), and Pinterest. We tailor our platform recommendations based on where your audience is most engaged.
Will I own the influencer content created?
Ownership rights depend on the agreements made with the influencers. As your social media influencer agency, we negotiate usage rights upfront so you're clear on how, where, and for how long you can use the content post-campaign.
How quickly can you launch a campaign?
We can typically launch a campaign within 2–4 weeks, depending on complexity. As a trusted social influencer agency, we move quickly from strategy to activation, ensuring minimal downtime and maximum market impact.
Can you integrate influencer marketing with paid media?
Absolutely. We offer integrated services that amplify organic reach with paid media strategies. This ensures your best-performing content reaches broader, high-intent audiences through paid social ads.
Ready to Work with the Leading Influencer Marketing Agency in London?
Partner with KiNC, the trusted influencer marketing agency in London delivering authentic, results-driven campaigns tailored for your business.
Our influencer marketing services are built to deliver results not just reach.